Sunday 15 December 2019
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Tufts - 1 month ago

Will Tea Drinkers Pay More for a Climate-Friendly Cup?

Tufts research could help inform future strategies to shift consumer behaviorThe fight against climate change could soon be coming to your supermarket shelf. But if food companies label products with lower greenhouse gas emissions, will shoppers pay more for them? When it comes to tea, the answer is complicated, according to a team at Tufts.


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