Thursday 4 March 2021
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Barcelona - 10 days ago

The business management model, key to reach a sustainable innovation

The awarded research study with the José Manuel Blecua Prize focuses on how companies innovate to reach a major sustainability, understood as a competitive advantage in the current market. In particular, it shows that putting in practice the cleanest technologies is easier in those companies with integrated management systems, that is, those that combine the needs from different interest groups: from customers’ interests to the workers’ and the community’s in which the company is based.


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business

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management

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model

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reach

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sustainable

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innovation

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